ICONE LUCE Enlightens Superdesign Show 2018 ⇒ From 17 to 22 April, the Italian brand ICONE LUCEwill set foot in Milan Design Week 2018. ICONE furnishing lamps are art and design pieces that grace the interiors of the most beautiful homes in Italy and in the world, and in April they will adorn three incredible exhibitions at Via Tortona, 27, in Fuorisalone’s Super Design Show: Superloft by Giulio Cappellini, Nile Selection by Giulio Cappellini and White Totem – L’Arte La Moda Il Design.
Fontanot, the flagship of Made in Italy in the world with its 70 years of history in the design stairs sector, is among the protagonists of the Superdesign Show 2018 with a project specifically designed by Giulio Cappellini in the context of Superloft. The project takes its forms in a parapet placed in the two external terraces and with a dividing wall inside the living area and the kitchen area, both made of brushed steel. “Now, more than ever, people want to live in a home that reflects their tradition, culture, identity. I tried to create a wide-ranging space that is not just a status to exhibit but describes the pleasure of living in cosy spaces, surrounded by beautiful objects, now discreet and declared, that become essential presences in our existence”, said Giulio Cappellini.
Image Source: SuperDesign Show
Imagined by Cappellini, the Superloft is an imaginary, yet real home, cool and eclectic, cultured and elegant, with the participation of the most interesting protagonists of the Made in Italy design and the masters craftsmen who can create beautiful and precious things. A house that combines, side by side, iconic pieces by the most important furniture brands, in a synergy between contemporaneity and vision. Every space of a hypothetical home where a family could actually live will be explored. From the living to the wellness room, from the kitchen to the bedrooms, from verandas to service spaces. A proper super loft, in which the idea is to create an international home that could be placed in Paris, as well as in New York, in Berlin or Shanghai.
The Nile Selection is a house swinging between tradition and innovation, furnished by Giulio Cappellini with products by six Egyptian leader brands. Both contemporary and classic objects, either totally crafted or manufactured industrially, are made with the utmost care, with accurately selected materials. A kitchen, a studio, a living room, a dining room and a bedroom create this house, alternating woods and natural materials with fabrics and lacquering from warm-beige shades up to the most vibrant blues, greens and burgundies. A real productive network that has been offering furniture solutions locally and internationally for quite some time, expanding year by year the range of styles, from the most classic to the most contemporary ones, as well as the range of prices, particularly targeted to contract sector.
Image Source: SuperDesign Show
WHITE TOTEM – L’ARTE LA MODA IL DESIGN
Flavio Lucchini is the resident artist and author of all the artworks in Superstudio’s garden. Every year, he studies a site-specific installation. For Parade 2018, he stages, at the Superdesign Show 2018, “White Totem – Fashion Art Design”, presenting great white totems intended for squared and urban spaces. With a background as architect and art director of important fashion magazines, Lucchini reflects on women dress as a metaphor for contemporary society. The totems recount a dress that has become a pagan idol and, at the same time, make fashion eternal.
Image Source: Artribune
♦ Pack your bags and prepare yourself for Milan Design Week 2018 and Salone del Mobile 2018! ♦