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Brabbu x Velvenoir: High-End Furniture Meets Contemporary ArtMonday 18 September 2017
Brabbu x Velvenoir: High-End Furniture Meets Contemporary Art – The world of high-end interior design is about to be transformed by combining it with contemporary art. It is an innovative cultural fusion that brings together BRABBU with VELVENOIR. Together both firms are taking contemporary art out of the white cube space and placing it into high-end interior design concepts to allow collectors and clients to experience art and design in a one-of-a-kind symbiosis. BRABBU & VELVENOIR joined forces in an international partnership with the fundamental goal of disseminating the importance of contemporary art within the design industry.
“At BRABBU we work every day to allow our clients the experience of an intense way of living through contemporary design. We live to celebrate design with friends and we fulfil these hopes and dreams through strong and fierce collaborations. It is important to be able to offer a complete, sensitive and unique experience to those who love and believe in an artistic sense of interior design as lifestyle. This is what motivates me and BRABBU team.” – Sara Lança, Brand Manager BRABBU
BRABBU is a luxury furniture design brand that provides a fierce, strong and intense way of living. By believing in what is done, the brand grew and is growing in the world, being recognised as one of the top luxury design concept brands in Portugal. It is not just a brand, but a lifestyle and in order to allow the world the experience of this natural and sophisticated lifestyle, BRABBU has found a partner and a friend to celebrate design with, Velvenoir.
“Through international collaboration, we are now able to offer clients, our international art portfolio directly through our international interior design partners. The curated selection of art placed within the design concept of the showroom invites clients to experience contemporary art in a completely new way. For me, it was essential to collaborate with strong partners, who truly understand the power of contemporary art in design as well as to push the boundaries on how clients experience art.” – Alexandra Schafer, Managing Director VELVENOIR
Founded in Salzburg, Austria, by Alexandra Schafer, Velvenoir is an international art consultancy and gallery that works with a global network of art experts on various international hospitality, commercial and residential projects. The main purpose is to add a unique, emotional and sensitive feeling towards the interior design project through contemporary art work. Velvenoir’s team of experts accompanies clients throughout the entire process, offering consultancy services so that each interior design project is committed to this new Art x Interior concept.
“WE understand the way in which contemporary art pieces strike a dialogue with guests and designed interiors and help define a unique brand identity that reflects the values, philosophy, and concept of a hotel firm or organization.” (in velvenoir.com).
Velvenoir is the new creative partner of BRABBU and together they provide a fierce and innovative Art & Design force that will revolutionize the art and interior design worlds as we know them. It is a celebration of a refreshing and unique design concept and lifestyle. A cultural fusion with wide horizons and infinite high-end possibilities. A true celebration of creativity and originality. It is the start of a new artistic sense and perception of interior design, which is all about providing elegant and unique experiences, bringing together the sophistication of interior design and contemporary art with international expertise, which as a result offers international clients everything from one source.
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