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A Fascinating and Memorable Creation by Pepe LealTuesday 30 May 2017
Held in Casa Décor Madrid, it all started with a challenge that was brought up by AICEP Portugal Global – Trade & Investment Agency from the Portuguese Government – to the Spanish interior designer Pepe Leal. After taking it, Pepe´s main goal was to break up with the conceived idea that Portugal is old-fashioned and rustic, highlighting the fact that it is a country where tradition and topicality go along with peace and quality.
From the ceilings, passing through the walls and floor, until the décor itself, each and every detail came from Portugal in the creation of a Lusitano Corner.
Pepe Leal is the protagonist in the conception of this project. Passionate for Portugal, he is one of the most renowned Interior Designers in Spain. He considers Portugal to be “sophisticated and elegant” and believes that extraordinary things are made here, things that people from Spain are not aware of.
He carefully selected Portuguese historic and significant materials, like cork, blue tiles and pink marble, so that he would be able to reflect perfectly the Portuguese culture and the kind of furniture that has been made in Portugal. The rich handcrafted Portuguese tradition walks hand in hand with the modern design of its industry in this Pepe Leal´s creation. The display puts together various atmospheres towards a greater chance to show a wider variety of products. A perfect and glamorous fusion between traditional and contemporary reflects exactly what Portugal represents in this industry nowadays.
Everything happened in Madrid, the capital city of Spain and the perfect place to toss new trends as it is a golden mine of Interior Designers. With a cosmopolitan and sophisticated lifestyle, Madrid is also a splendid brand display for tourists from all over the world.
This journey has just begun in Madrid but it is not over yet. The possibility of taking this idea to other countries is open so let’s look forward to it.
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